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  2. Fashion

Giorgio Armani’s Spring 2021 Runway Was A Television Spectacular

A vision of wearable wow - by Kathryn Madden
  • 27 Sep 2020
Giorgio Armani’s Spring 2021 Runway Was A Television Spectacular

In a fashion first, Giorgio Armani’s spring/summer 2021 collection was unveiled live on national Italian television. In prime time, no less.

Of course Armani — the house, the man, the icon — is deeply entwined with Italian culture (dressing everyone from the nation’s policemen to football team), so it seemed only fitting that families across the country would settle in to watch a documentary on the designer, followed by a runway spectacular.

The collection played with the concept of time and timelessness, a steady stream of fluid shapes, sumptuous textures and breezy blues, greys and beige. There were flashes of sparkle, subtle geometrics, immaculately cut linen suits, and luxurious pyjama-inspired styles. As the documentary explained, “Some think fashion is frivolous … but fashion is a reflection of our time.”

Following the show was a rerun of 1980’s American Gigolo starring Lauren Hutton and Richard Gere. The costume designer? You guessed it. Armani.

Below, some of our favourite key looks.

Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Giorgio Armani spring/summer 2021.
Kathryn Madden
Kathryn Madden
Kathryn Madden is the Deputy Features Director of marie claire magazine, and spends her days writing about feminism, fashion and everything in between. She’s also written for Grazia, InStyle, Qantas and Home Beautiful, and is the editor and founder of Lonely Continent.

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