We hear a lot about ‘clean beauty’: the benefits, why it’s important for us and the planet, and why we should make the switch. The concept isn’t exactly new, but it’s as relevant as ever.
At its core, clean beauty is about getting back to basics and prioritising the source of the ingredients—that is, using 100 per cent natural ingredients (typically active plant-based ingredients derived from nature) that work in tandem with your body to improve the appearance and health of your skin.
While clean beauty can mean different things to different people, it’s usually also free from toxins, including parabens and sulphates, vegan, cruelty-free and created using a transparent supply chain. Think natural products that not only make your skin look good but help the planet and make you feel good on the inside, too.
If you’re ready to make the switch, this is how you can transition to a clean beauty routine that still delivers great skincare and (natural) makeup results.
1. Do Your Research
Changing up our skincare regime isn’t something we take lightly—apart from the cost, there’s the risk that new products won’t work as well as our old favourites. But the reality is some of our mascaras, foundations and cleansers can contain chemicals such as parabens, phthalates, and artificial fragrances. Now, that’s not to say that all ‘synthetic or chemicals’ are bad—they certainly are not—however, to make the ‘clean beauty tick of approval’, product ingredients are generally natural, plant-based, active, and results-driven.
Nude By Nature is leading the charge with clean ingredients with their 100% natural ingredient ethos for their makeup and skincare ranges. Products like the Natural Mineral Cover Foundation are made with all-natural minerals and plant-derived ingredients like Kakadu Plum and Jojoba; which revitalises and nourishes the skin, giving great coverage and luminosity.
2. Go Slow
As tempting as it can be to purge your bathroom vanity, transitioning to clean beauty is a process—and one that takes time. Invest in products that are the right fit for your skin, hair, and body by swapping out one product at a time. This will make the transition (and your budget) more manageable, giving you time to test how your skin reacts to each individual product.
3. Understand Your Skin
As mentioned, your skin has to adjust to a new set of formulas, so be patient and pay close attention to how your complexion looks and feels when you feed it with new nutrients and ingredients. It’s also worth remembering that each skin-care routine is as unique as the person following it. People have different skin types and needs, so there’s no one-size-fits-all answer. Be patient and get to know your skin.
Overall, changing your skincare routine and beauty products to more clean alternatives can be a positive experience—and the positive impacts for your skin (and the environment) are well worth it.
Brought to you by Nude By Nature.