It's Rebecca Judd's signature look - loose, beachy waves - and the TV presenter and model has just posted a video explaining exactly who she achieves it.
Anyone who's unsuccessfully tried to recreate a wavy lob situation will appreciate the simplicity of the video, which talks through every step slowly and clearly.
You can watch the video yourself by visiting Rebecca's website. But there were three key takeaways that we particularly loved.
1# Spray your roots with dry shampoo so your hair holds the curl
2# Always tong away from your face, so the waves "open up" your face.
3# Don't start tonging too close to your scalp, otherwise the end result will be *really* curly. A good rule of thumb is that the first bend or wave should be at cheekbone - level.