Research suggests this translates to collagen reserves depleting more quickly, and the skin around the eyes ageing more rapidly than it otherwise would.
That’s the bad news. The good news is that new technology cropping up in our skincare can help fortify this delicate (and tell-tale) area. Pernodet’s team has just released a new recruit to the cult-followed Advanced Night Repair range. It’s called Advanced Night Repair Eye Concentrate Matrix Synchronized Multi-Recovery Complex and it utilises a three-pronged approach to get our tired eyes looking, at the very least, as though we’ve had a good night’s sleep.
The formulation boasts a new, antioxidant-rich tech called Chronolux Power Signal Technology, which helps reduce the whole gamut of eye ageing (think crow’s feet, lines, wrinkles, lines, dark circles and laxity) and defends eyes against the environment. Then there’s the serum’s applicator, the Cooling Cryo-Steel wand, which cools the skin around the eyes by –2°C. Tired eyes feel more awake on contact with this clever tool.
But where this serum really gets exciting is with the new 360° Mesh Matrix technology. It is a “lightweight, flexible visco- elastic polymer matrix” with inbuilt hyaluronic acids and acts like a cushioning and fortifying support for the eye area.
To give you a visual, the matrix is like invisible scaffolding, where the eye area is being both supported and strengthened (studies suggest the area is up to 20 per cent stronger with the serum in place), all while the formulation gets to work on repairing damage, adding plumpness and visible smoothness while you sleep.
Estée Lauder is no stranger to night-working products. Its best selling Advanced Night Repair Serum has been coming to our collective rescue for decades now. “Research for Advanced Night Repair never stops,” says Pernodet. Her team is constantly working to advance the formula “based on the latest research and academia to try to move the bar in terms of performance, when we are already at the toppy-top of science. It takes years.”
The best-selling serum, recently updated with the Chronolux Power Signal Technology, is dosed with eight hours’ worth of antioxidants to help protect and repair just about every issue associated with environmental ageing, and hyaluronic acid for all-night hydration. Pair it with the new eye serum and you have some serious overtime invested in your skin while you hit the pillow.
On that note, you can work the ANR Eye Serum day and night. Plus, it also multitasks as a fixer for marionette lines and between the brows. Talk about round-the-clock support.
But don’t just burn the midnight oil and hope for the best – there are other steps you can take. “Trying to relax your eyes between meetings will help this really sensitive area,” advises Pernodet. Or, she says, step away from the computer altogether. “Close your eyes for a few minutes; this will really help to relax your eyes and pull back some of the added irritation created by the micro movements.”
Pay attention to your nightly wind down as well. Thirty minutes of tech-free time before bed, picking up a book rather than one last Insta scroll, or listening to a podcast all help lighten the load on our eyes. Because, let’s face it, we live in a world that can no longer move without tech, so adding resilience where we can, might just offset some of the device dependency.
This story originally appeared in the October issue of marie claire Australia, out now.