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Chanel’s Coco Beach 2024 Collection Has Got Us Dreaming Of A European Summer

These are the swimsuits of the season.
Chanel Coco Beach 2024 collection.Chanel

Chanel’s new Coco Beach 2024 campaign has introduced us to the new swimsuits of the season.

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From a baby pink sporty two-piece styled with a matching bucket hat to a glamorous asymmetrical piece designed for lounging in the Mediterranean like Chanel model Olivia Vinten, the collection captures the art de vivre spirit of summer.

Chanel Coco Beach 2024.
(Credit: Chanel )

Presented to us in a series of romantic postcard-like images shot by photographer Cass Bird, the campaign sees Vinten beside colourful cabins, lounging alongside little fishing boats and taking dips in turquoise-coloured pools.

Chanel Coco Beach 2024.
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Soft summer pastels are a focus for the collectiona two-toned stripy one-piece styled with matching denim shorts and a peach bikini nodding to sailor tops worn by Gabrielle Chanel stand out.

However, darker colours are still embraced with a cool black and white zip up jacket styled with white openwork cotton jersey shorts and and black and pink dark trousers thrown over a striped bikini.

Chanel Coco Beach
(Credit: Chanel )

Accessories are bold and fun, with earrings, necklaces and cuff bracelets boasting big gold double Cs. Oversized striped beach towels and beach bags complement the summery looks.

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Inviting us to escape somewhere warmer, the collection has us dreaming of a European summer.

Shop the collection in all CHANEL boutiques from mid-June.

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