Without our Korean beauty counterparts, the 12-step skincare routine would not exist. We can thank Korean beauty for taking the maximalist beauty regimen into mainstream vernacular and for giving us an excuse to take a moment for ourselves - to practice self-care each day. If you haven't jumped on the wagon yet, now is your time.
We’re not suggesting you do away with your tried and tested hero beauty products. However, it’s time to dabble in the latest innovations and find a few shiny new skincare products to add to your existing beauty routine.
Cue the latest research from Pinterest, according to the latest data, searches for “self-care” dominate the category with a whopping +140% increase in popularity. Among the top searches for self-care are, skin care, workouts, and morning and bedtime rituals. Korean beauty products dominate the skin care category with a 36% increase in popularity. Namely, complexion correcting sheet masks and oil balancing treatments.
What is the Korean beauty trend?
The Korean beauty philosophy puts skincare products above all else. Case in point, we have our Korean beauty sisters to thank for the advent of BB and CC cream. Nowadays, Korean women are letting us in on their time-tested rituals for perfect, poreless, porcelain-like skin.
Here to address a scope of skin concerns and compatible with a host of skin types. Scroll to discover some of the most popular Korean beauty treatments available in Australia right now...
Laneige Lip Sleeping Mask ($25; at spehora.com.au)
Apply this nourishing lip sleeping mask before hitting the sheets and you'll wake up with a soft and supple pout. The gel lip mask quickly absorbs while you sleep to deeply hydrate skin.
DR. JART+ Ceramidin Liquid ($58; at nudieglow.com)
This anti-aging serum is infused with hydrating skin-loving ceramides to strengthen and protect the skin barrier from chronic dehydration.
Benton Aloe BHA Skin Toner ($24; at nudieglow.com)
A hydrating and exfoliating toner that preps your skin for the rest of your skincare routine. Contains acne busting salicylic acid.
Amore Pacific Vintage Single Extract Essence ($224; at mecca.com.au)
A prebiotic anti-aging essence designed to smooth texture and promote a clearer, more even and toned complexion.
Amore Pacific Intensive Vitalizing Eye Essence ($139; at mecca.com.au)
This potent eye cream is delivered via a cooling rollerball to further de-puff, calm and smooth for brighter, younger looking skin.
Tatcha One Step Camellia Cleansing Oil ($73; at mecca.com.au)
Although technically a Japanese product, Tatcha is founded on the principles of eastern beauty. The first step in Tatcha's signature double-cleanse ritual, this botanical oil cleanser acts to effectively dissolve all traces of makeup (even waterproof!), debris and impurities to leave skin comfortably clean and silky soft.
Models Prefer Baby Face BB Primer ($24.99; at priceline.com.au)
A hydrating BB primer that perfects, smooths and prepares the skin for make-up application
Glow Recipe Watermelon Glow Sleeping Mask ($45; at sephora.com.au)
A skin-smoothing, radiance-boosting sleeping mask with watermelon and hyaluronic acid for post-facial results, all in one jar.