Pre Kylie, Gigi Hadid was the latest high-profile star to try the trend, posting a pic to Instagram with vibrant blorange locks (not to mention a new fringe). Unsurprisingly, it later turned out to be a wig.
Georgia May Jagger was the first big name to give blorange hair a try, thanks to celebrity stylist Alex Brownsell of Bleach London, reports Allure.
Now it’s taking off, with women opting to try the trend by way of blorange balayage or an all-over wash of pinky-orange colour.
Game? We’ve pulled together the best examples of blorange for you to take to your hairdresser: