Home Life & Culture

Are You A Busy Mum Looking To Give Your Family The Best? 

Win mum of the year status everyday...
elsa hosk and her daughter
Image credit: @hoskelsa

Running a household is its own full-time job. But the likelihood is that you have another full-time job on top of that. We understand the demands that society places on mothers, the expectation to cook, clean and have everything organised on top of your own life.   

Whether it’s assurance that that muddy soccer uniform will be properly clean in time for the game, you’re providing nutritious food and drink at every life stage or peace of mind your newborn is safely asleep, let these five brands take just a little off your plate.  

Cold Power  

cold power detergent

Lightening your load, this dermatologically tested laundry detergent has been Sensitive Choice approved. Specifically designed to be gentle on skin (perfect for babies and reactive skin types alike), the formula is free from fragrance, dyes and enzymes and made in Australia using 92 per cent biodegradable ingredients.   

Although it’s gentle on skin it’s effective at dealing with stains, even in energy-saving cold water. So, no matter if it’s a quick wash or an energy-reducing cold one, Cold Power’s Sensitive Liquid gives you a fresh clean, every time.  

CocoCoast  

cococoast for mum

Coconut water is nature’s answer to everyday energy and hydration, whether it’s a busy after-school refuel, a healthy lunchbox essential or packed in the weekend sports bag.  

Australia’s own CocoCoast is made from sustainably sourced, 100 per cent pure young green coconuts. With a huge range of 13 natural flavour options ranging from chocolate to tropical fruits, across still and sparkling, CocoCoast has something for everyone and every age to enjoy.  

CocoCoast is made without chemicals, additives or artificial ingredients, just clean, natural hydration that delivers energy the way nature intended. No brightly coloured, sugary ‘sports drinks here’, just a great tasting, all-natural energy drink. 

Tweetycam  

tweetycam camera

One of the most innate parental instincts is that of protection. And when your baby sleeps, they seem at their most vulnerable. It’s no wonder we want to keep an eye on them with a baby monitor. But we’ve all heard the unsettling tales of Wi-Fi-enabled baby monitors being hacked.  

Thankfully, you can find peace of mind with Tweetycam’s secure, Wi-Fi-free monitoring system. Launched in 2022 by a concerned mum when nothing in the market felt quite right. Tweetycam’s focus has always been on privacy and simplicity. It’s now grown into a thoughtfully designed baby monitoring ecosystem. 

From multi-camera setups and long-range performance to practical accessories and off-grid usability, Tweetycam is designed to adapt as your family grows, with no unnecessary complexities.   

Built for real life and with thousands of five-star reviews, the brand remains grounded in its knowledge that parents really know best.   

Nuna Baby  

nuna baby rylo

Until recently, car seat options were limited to bulky, fixed designs. But Aussie mums have been calling for a car seat that made getting their child in and out easier without compromising on safety or sleek style.   

If aesthetics play into your choice of car seat as much as practicality, then the Nuna RYLO with its clean lines could be for you. Designed around your life, the RYLO answers the call for a 360-degree rotating car seat that delivers on style and performance.  

The innovative launch sees a premium rotating convertible car seat that combines next-level safety, intuitive functionality and timeless style — blending sophisticated design with purposeful innovation. Made from premium, flame-retardant materials with elegant finishes, this GREENGUARD Gold Certified seat ensures healthier air quality while delivering comfort, safety and style for the modern family.  

Le Purée  

le puree meals for busy mums

Making your baby fresh, healthy homemade meals during their transition to solids is always the goal. But preparing the variety needed to give them a diverse introduction to food is a time-consuming task.   

Where you might not have the time, Le Purée is there to provide your family with fresh, nutritious meals grounded in whole foods, developmental science and real ingredients.  

Every recipe is dietitian-designed to support babies at each stage of their feeding journey, using premium grass-fed and free-range meats and locally sourced produce. From farm to freezer, their meals are freshly prepared and snap frozen to preserve nutrients, with no added preservatives or artificial ingredients.  

Taking the stress out of the early feeding journey, Le Purée combines expert-led nutrition with the convenience you need – meals can be delivered straight to your door. 

Brought to you in collaboration with Cold Power, CocoCoast, Tweetycam, Nuna Baby and Le Purée. 

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