Australian cult sunglass label Quay has collaborated with some of the world's biggest names (think Chrissy Teigen and Jennifer Lopez) and the latest face certainly lives up to the hype. LIZZO has joined forces with the eyewear company to star in its 'Confidence is Quay' campaign, featuring a range of "juiced up" sunnies, blue light glasses and accessories.
"We see Lizzo as an icon of confidence, self-love, and self-expression," says Quay CEO, Jodi Bricker. "She speaks her truth and, in doing so, empowers all of us to do the same. Confidence, self-expression, and authenticity are at the core of everything we do at Quay, and we're excited to partner with someone who owns that."
To coincide with the launch, the label has teamed up with Lizzo and Feeding America, donating one million meals. From May 21 – May 26, customers can buy any pair, get another pair of their choice for free (cuz they love you), and Quay will help provide at least 100 meals per purchase to people struggling with hunger.
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"Quay is different from other eyewear brands out there. They're cool and fresh, but also inclusive and attainable," Lizzo says. "Their message of confidence and self-expression is something that I believe in and can stand behind. Combine all that with the opportunity to do good with Feeding America, and it doesn’t get much better than that."
The collection features eight feel-good styles with embellishments, including some of the brand's bestselling shapes - cat eyes, aviators, and shields - starting at $65.
"My style is always evolving. I like to mix it up, and I love that this collection has a little bit of everything. There's one with glitter lenses, another with star-shaped studs. I like these kinds of special details. These glasses are fun and different."
Quay x Lizzo Flex Yellow Smoke, $65
Quay x Lizzo Hold Please, $85