While some stars have long championed a natural approach to beauty, others have notoriously embraced a more-is-more approach. In the former camp, fresh faces like Alicia Keys, Blake Lively and Gwyneth Paltrow; in the latter, names like Kylie Jenner, Pamela Anderson and Rita Ora spring to mind.
Until now: both Rita and Pamela have stepped out with dramatically different looks this week, rendering them both practically unrecognisable from their former high-impact selves.
Let’s start with good ol’ Pam – she of the bottle blonde, aggressively teased-out hair, panda eyes and copious fake tan. She’s gone from this:
We told you it was dramatic.
Pamela’s not alone: Rita Ora, known for her unapologetically hard-core beauty looks, has swapped her go-to statement red lip, defined brows and bold eye make-up:
The star is barely recognisable with minimal eye make-up, beachy waves and a natural-looking tan.
The only question now is, will Kylie Jenner follow suit?