Rachel de Hosson Rachel has 20+ years of content generation and copywriting under her belt, so you name it – she's probably written about it. In her role at Pacific, no two days are the same. You need a headline and sell? Done. SEO advertorial? No sweat. Want 600 words on dog training/your next holiday/why you need a multivitamin? No problem. Long-form content for a beauty launch? On it. No job too big, no deadline too mean.