Given the mass confusion that ensued, E! News asked Nurse Jamie (who, for the record, actually is a registered nurse and also works with Jessica Alba and Guiliana Ranci, above) to demystify the procedure.
“The cupping facial encourages blood flow to the tissue and stimulates the lymphatic system to help reduce inflammation, which in turn smooths fine lines and wrinkles,” Nurse Jamie explains.
Unlike body cupping, face cupping doesn’t leave tell-tale bruises on the skin. “It kind of feels like a cat licking you,” according to Nurse Jamie, and “leads to plumper, fuller skin.”
Whatever your stance on Kim Kardashian, the quality of her skin cannot be denied. But whether that’s down to vampire facials, cupping, good genes or something else entirely, we may never know.