The rumoured winner of The Bachelorette hasn't even graced our screens yet, but already fans have realised they know him from somewhere.
It turns out, 44-year-old multimillionaire Stu Laundy, who apparently steals Sophie Monk's heart, is no stranger to reality TV.
The hotel heir starred in this year's Filthy Rich and Homeless, a documentary by SBS that saw Laundy and five other wealthy Australians, live on the streets for 10 days with nothing but second-hand clothes and a sleeping bag.
Last week, Laundy, who is still legally married to his ex-wife, provided further proof he's about to storm the Bachelorette mansion by renaming his Instagram account to @stu_l_private and ignoring new requests.
Instead, Bachelorette fans can now follow his new public account, @stulaundy44.
But, wait, there's more: Stu's new account is following 81 people, including his soon-to-be Bachelorette co-stars Jourdan Siyal, James Trethewie, and Ryan Jones... who he wouldn't know unless he was about to take over our TV screens and steal the heart of Sophie Monk!
He also randomly follows a Tara Pavlovic fan account, so we know the man has good taste in women (read: Aussie bombshell bogans).