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Advertising Feature By Vanish
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Long Live Your Clothes: Help Make Textile Waste Vanish

And WIN the ultimate laundry prize package worth $1799.
  • 11 Apr 2022
Long Live Your Clothes: Help Make Textile Waste Vanish

As discarded items of clothing continue to clog our tips, Vanish has partnered with textile upcycling pioneers Upparel to slow the tide and help our clothes lead longer lives. 

The way we shop (and ruthlessly de-clutter) has changed. Australians buy 60 per cent more clothing than we did 15 years ago and we only keep our purchases for half as long†. Whether we just fall out of love or lost treasured pieces to ingrained stains, the casualties usually wind up in landfill sites across the world.

It is estimated that Australians dispose of around 6000kg of clothing every 10 minutes, making us the second-highest consumer of textiles per person in the world†. If you’re wondering what can be done, try the simple act of using quality garment care products to help make clothes last longer OR a textile recycling program that’s effective and easy to get on board with.

Vanish Make Textile Waste Vanish Campaign

As part of its commitment to helping clothes lead longer lives, Vanish is proud to partner with Upparel—an Australian organisation whose mission is to reduce textile waste. Upparel launched its Clothing Recycling Collection in late 2019 as a textile recycling service that accepts clothing from anywhere in Australia. For $25, participants can have up to 10 kilograms of clean textiles collected from their front door and thoughtfully repurposed.

Conscious Care For Clothes

You can also help your clothes live longer with a few simple cleaning and care steps. Vanish NapiSan Gold Multi Power is the gold standard range of chlorine-free laundry booster powders, removing tough stains better than detergent alone, brightening colours, whitening whites** and removing odours*. This means that Vanish can double the life of your clothes^ so you can love them for longer.

Vanish Make Textile Waste Vanish Campaign

Choose from Vanish NapiSan Gold Multi Power Powder or Vanish NapiSan Gold Multi Power Crystal White Powder.

Win The Ultimate Prize Package To Help Your Clothes Live Longer 

One winner will score a Bosch Series 6, 8kg front loader washing machine and a year’s supply of Vanish NapiSan worth $1,779! Three runners-up will each receive a prize pack including six months’ worth of Vanish NapiSan and 1 x Upparel pick-up voucher, valued at $115 each.

TO ENTER: Shop your own wardrobe for your favourite outfit and upload a photo of you wearing it to Instagram with the #maketextilewastevanish or enter your details and with a photo of your favourite outfit below. Along with your photo, tell us in 25 words or less what you’re doing to help make textile waste vanish.

Together, we can help to #MakeTextileWasteVanish by combining quality garment care with thoughtful upcycling when it's time to cull our wardrobes.

*In soaking, on cotton **vs greyed fabric, after washes. Results may vary. †Monash Sustainable Development Institute (MSDI) and Behaviour Works Australia. ^Pink: At 20°C, on fast cycle vs detergents alone on heavy duty cycle. White: At 20°C, on regular cycle vs detergents alone. Terms and Conditions apply, see marieclaire.com.au. Commences 12th April 2022. Ends 11.59pm AEST on 11th May 2022. AU residents 18+ This is a game of skill, not a game of chance. The Promoter is Are Media Pty Limited (ABN 18 053 273 546) of 54 Park Street, Sydney, NSW 2000.

Brought to you by Vanish.

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