There are many important decisions to be made when planning a wedding, but in our opinion, none hold more gravitas than saying ‘yes’ to the dress.
After all, no one is making a TV show about picking a venue.
Finding the dress is akin to finding ‘The One’—every bride’s perfect match is unique to them.
What makes a wedding dress the perfect fit is all in the eye of the beholder, from choosing between lace and silk, sleeves and trains, white or a non-traditional colour, the possibilities are endless.
Then, of course, there’s the silhouette—mermaid, A-line, empire, sheath, and so on—and the dreaded budget.
As a once-in-a-lifetime decision you’ll look back on through photos for years to come, the pressure can be overwhelming.
To make the search a little easier, we’ve rounded up the wedding dress brands and designers you should know and shop before uttering that all important word: ‘yes’.
Maddison HockeyMaddison Hockey is the Shopping Editor (digital) at marie claire and ELLE. When she’s not online shopping, she’s furiously binge-watching the latest watercooler show, but more often than not, she’s doing both simultaneously.