1. Reduced Environmental Impact
Conversations around sustainability in fashion are only gaining momentum which is great news for both conscious consumers and the environment. Eco-conscious activewear labels, including Nimble, Girlfriend Collective, ECCO and First Base, are leading the charge by creating clothing out of recycled materials. Nimble, for example, has transformed more than 800,000 plastic bottles into sports bras, workout tops, leggings, shorts and post-workout wear since 2015. Shoe manufacturer ECCO has overhauled its leather tanning process using patented ECCO DriTan technology, which significantly reduces the amount of water and chemicals used. Pretty impressive stuff if you ask us.
2. Bright Sneakers
White sneakers will always hold a special place in our heart, but this year, bold hues are bang on trend. Danish brand ECCO’s recently-released BIOM 2.0 is the perfect blend of style and performance. Originally developed for elite athletes, these running shoes mean business: a rubber sole offers superior grip and stability, while the low-to-the-ground construction provides a natural position for the foot and increases stability on unstable ground.
Tech aside, it’s the aesthetics of the ECCO BIOM 2.0 that makes us want to hit ‘add to cart’. Sleek and street-smart, these are the kind of sneakers that you can throw on for your workout and leave on all day. Available in a wide range of colours, including red, blue and mint green, the BIOM 2.0 is a sure-fire conversation starter. Pair with an all-black ensemble to let your sneakers do the talking.
3. Coloured Coordinates
While it might not be new, the matchy-matchy activewear trend that defined 2020 is set to see another day. There’s something about coordinated activewear that makes us feel cool, calm and collected, even during a spin class or morning run. In 2021, last season’s neutrals have been replaced by a wide range of pastel hues. Donning a colourful two-piece set helps to increase motivation on those mornings you’d rather be in bed – trust us, works every time!
Brought to you by ECCO.