However, the definition of a plus-size model might be surprising: in the fashion industry, plus-size models are defined as being those who are size 8 and up, when in the real world the average size of an Australian woman is a size 14-16 (according to data taken by the ABS in 2016).
And what about plus size male models? While they do exist - and are often seen on websites such as ASOS and Boohoo - the men's fashion industry still has a long way to go in terms of redefining industry standard.
Below, the top 12 most famous plus-size models in the world to follow now.
12. Kate Wasley
Aussie model Kate Wasley rose to social media fame as one half of Instagram duo @any.body_co, where she and friend Georgia Gibbs share photos of themselves to social media to promote body positivity at any size. Now Kate is being recognised internationally shooting for Sports Illustrated earlier this year.
11. Georgia Pratt
New Zealand-born model Georgia Pratt is often shot for Kiwi lingerie label, Lonely, which is known worldwide for using models of every size and age and their unretouched images.
10. Barbie Ferriera
21-year-old American model and actress Barbara 'Barbie' Ferreira first started modelling after sending photos of herself to American Apparel. Now one of the biggest body-diversity advocates and a muse of Selena Gomez's bestie, Petra Collins, Barbie has firmly cemented herself in the fashion world.
9. Robyn Lawley
29-year-old Robyn Lawley is Australia's most well-known plus-size model, the first to ever appear in a campaign for Ralph Lauren and shot for some of the world's biggest fashion magazines. In 2013, she penned an essay calling out the 'thigh gap' trend for being unhealthy and unnecessary.
8. Tara Lynn
American model Tara Lynn is most often shooting lingerie and swimwear campaigns, but the 36-year-old mother has also graced the cover of international fashion magazines and has starred in campaigns for brands such as H&M.
7. Paloma Elsesser
Mark our words, if you're not already familiar with London-born model Paloma Elsesser, you soon will be. The 26-year-old shot to fame after she appeared on Glossier billboards and as a face of Fenty Beauty and has appeared on the cover of US Vogue.
6. Candice Huffine
A former teenage beauty queen, Candice Huffine signed her first commercial modelling contract in 2000 and now fronts high fashion campaigns worldwide. She's an Instagram sensation, a body-positivity advocate and she has her own athleisure label, Day/Won.
5. Iskra Lawrence
British model Iskra Lawrence uses her platform to promote body positivity and to remind her followers that what they see on social media isn't real. She runs the YouTube channel, everyBODYwithIskra, where she posts workout videos and encourages her fans to love the skin they're in. "For me, social media is the most damaging place where images are made to look ‘real and candid’ but in reality 100 pics were taken and then they were photoshopped or FaceTuned," she recently wrote on Instagram.
4. Nadia Aboulhosn
29-year-old Nadia Aboulhosn is a fashion blogger, model, and designer, who uses her platform to promote self-acceptance and self-empowerment.
3. Denise Bidot
In 2014, Denise Bidot became the first plus-size model to walk two runway shows at NYFW. The 32-year-old launched a lifestyle movement called 'There’s no wrong way to be a woman' in 2016 and has modelled for Chromat, Nordstrom and Lane Bryant.
2. Tess Holliday
32-year-old American model and mother-of-two Tess Holliday has long been an advocate for more representation in the fashion industry. Recently, she said she has given up arguing with people who claim she is unhealthy because of her size, saying it is "nobody's business." Hear, hear!
1. Ashley Graham
30-year-old American supermodel Ashley Graham has been on the cover of almost every major fashion magazine, walked in runways shows such as Michael Kors and Prabal Gurung, shot advertising campaigns for H&M and used her personal platform (she has 7.3m followers on Instagram alone) to promote body positivity. Oh, and she's done a TED Talk, has a book, and her own lingerie, swim, and dress collections.