We’re well across what makes a good skincare routine—active ingredients, barrier support, formulas that actually do something. But when that same level of science is applied to haircare? That’s where things start to get interesting.
Enter Antipodes. The New Zealand-founded brand has long been synonymous with results-driven skincare, but its move into haircare feels less like a pivot and more like a natural evolution. Because when you think about it, why wouldn’t the same skin-first approach work on the scalp and hair, too?
Founded by Elizabeth Barbalich, whose background spans both science and naturopathy, the range has been developed to work with the physiology of the hair fibre and the biology of the follicle. The result is a considered edit of formulas that include Repair & Nourish, Smooth & Hydrate, and Volume & Shine ranges.
Each product is powered by a clinically proven natural bioactive, designed to deliver measurable results. And it’s not just brand speak—trialled across more than 600 participants of varying hair types and ethnicities, the collection showed impressive improvements in frizz, smoothness, shine and overall hair health.
If skincare has taught us anything, it’s that thoughtful formulations matter. So consider this your chance to invest in the same philosophy, just applied a little higher up.
Volume & Shine
ANTIPODES
Mānuka+Orange Shampoo
ANTIPODES
Mānuka+Orange Conditioner
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