12 Of The Ordinary’s Best Selling Products

Featuring Kim Kardashian’s favourite anti-ageing serum.

Ever heard of The Ordinary? It’s the no-frills skincare brand that flies off shelves at Priceline, Adore Beauty and—and no, we’re not exaggerating.

Go on, head down to your local Priceline store and just try to find a bottle of the “Buffet” serum. (Hint: You can usually source a bottle online).

Most skincare addicts have at least one product by The Ordinary on their bathroom shelf—including Kim Kardashian, who uses the Granactive Retinoid Emulsion 2% ($17.90, at Deciem) as part of her extensive anti-ageing skincare routine.
We’re endlessly curious about the products other people use on their skin. So, for the purpose of “research”, here are the top 12 best sellers from The Ordinary’s catalogue of products.
Want to nab a discount code for The Ordinary at AdoreBeauty? Click here

Retinol 0.5% in Squalane, $9.80

Your secret anti-ageing weapon, this water-free solution absorbs quickly and combats fine lines and dark spots.


Pycnogenol 5%, $16.90

This very potent, plant-derived antioxidant promises to promote skin elasticity and, thanks to its high concentration, a little goes a long way.

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“Buffet”, $24.90 

With a multitude of actives listed amongst the ingredient list, the “Buffet” does a little bit of everything.

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Hyaluronic Acid 2% + B5, $12.90

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Niacinamide 10% + Zinc 1%, $9.90

The Ordinary’s Niacinamide 10% + Zinc 1% balances congested and acne-prone skin.

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Granactive Retinoid 2% Emulsion, $17.90 

This serum comes with not one but two forms of retinol—and you’ll still have change from a 20.

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100% Organic Cold-Pressed Rose Hip Seed Oil, $18.90

Rose hip oil deeply nourishes the skin, with the help of antioxidants, essential fatty acids and vitamin A.


Caffeine Solution 5% + EGCG, $12.70

Topical caffeine wakes up tired skin in the same way a mid-morning latte amps up your productivity at work. This serum contains a high concentration of caffeine to reduce under-eye puffiness and dark circles.


Alpha Arbutin 2% + HA, $14.90

This blend of alpha arbutin and hyaluronic acid simultaneously reduces the appearance of spots and pigmentation, while plumping and hydrating the skin. Two positives for the price of one.


Natural Moisturizing Factors + HA, $12.90

This unique blend of ‘natural moisturising factors’ includes multiple amino acids, fatty acids, triglycerides, urea, ceramides, phospholipids, glycerin, saccharides, sodium PCA and hyaluronic acid.


Azelaic Acid Suspension 10%, $13.90

The Azelaic Acid Suspension 10% is useful for visibly brightening skin and improving its texture.

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Glycolic Acid 7% Toning Solution, $14.50 

The primary ingredient in this toner is the tried-and-tested glycolic acid. The Ordinary’s Glycolic Acid 7% Toning Solution is a chemical exfoliant that improves the clarity and texture of the skin, while also combatting blackheads, whiteheads and blemishes.

You can a discount if you’re shopping The Ordinary at Adore Beauty with our exclusive discount code, here

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