FASHION

The Best Brands To Shop For Bridesmaid Dresses You’ll *Actually* Wear Again

From non-traditional to classic chic.
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Anyone who’s been a bridesmaid will cringe in solemn acknowledgement at a line from the Katherine Heigl romcom 27 Dresses: “The best thing is you can shorten it and wear it again!”The joke, of course, is that Heigl’s character would never wear any of her bridesmaid dresses again.

Luckily in 2022, bridal trends have moved past taffeta and oversized bows, and into something entirely more chic.

Much of the change can be attributed to beloved Australian brands catering to bridal parties, those looking for non-traditional styles and their loyal shoppers.

Look to Zimmermann and Shona Joy and you’ll see the brand’s most timeless, staple styles refreshed in new colourways each season, while Manning Cartell and Bec + Bridge offer a curated ‘Bridal Edit’ for the non-traditional or modern bride.

Scroll on for the best brands to shop for bridesmaid dresses in Australia

bridesmaid dresses australia
(Credit: Aje)

Aje 

For standout sculptural bridesmaid dresses, Aje’s selection blends classic feminine charm with a modern edge, crafting signature statement gowns and effortlessly chic options.

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Bridesmaid-dresses
(Credit: Shona Joy)

Shona Joy 

If you’re after romantic and feminine dresses for your bridesmaids, Shona Joy’s silky wedding edit looks and feels opulent.

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bridesmaid
(Credit: Bec + Bridge)

Bec + Bridge 

Sexy, sophisticated and on-trend, Bec + Bridge’s wedding collection has a style to suit everybody, and has been spotted walking down the aisle on Kendall Jenner.

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Manning Cartell 

With both a bridal and bridesmaid edit, Manning Cartell knows how to create elegant and elevated pieces perfect for your special day.

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Zimmermann

When we think Zimmermann we think feminine exuberance, frills, and florals, but the brand also has a range of key styles in sueded silks and chiffons that are revived each season in new colourways.

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bridesmaid-dresses

BY JOHNNY. 

Known for its effortless and sleek designs, BY JOHNNY’s wedding edit is no exception, making it perfect for the modern bride.

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chancery-bridesmaid-dresses

Chancery 

For the bride or bridal party on a budget, Chancery creates classic styles that look far more luxe than their price tag would let on.

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