Timing, as they say, is everything—and when it comes to beauty, there’s no better moment to indulge than during a truly worthwhile sale.
Enter: Sephora’s highly anticipated Beauty Pass event. Running from 14 April through to 19 November, this exclusive offer gives members the chance to enjoy up to 20 per cent off a curated selection of covetable beauty buys.
Whether you’ve been rationing your favourite skincare, contemplating a foundation upgrade, or searching for a signature scent that turns heads, consider this your sign. With cult-loved brands like Lancôme, Armani Beauty and Yves Saint Laurent included, it’s the perfect opportunity to replenish, refresh, and perhaps even discover something new.
What To Buy During The Sephora Sale, According To marie claire:
- By Rosie Jane James Eau De Parfum, $164
- Lancôme Teint Idôle Ultra Wear Care and Glow Concealer, $63
- Christophe Robin Colour Shield Cleansing Mask, $63
- Murad Replenishing Multi-Acid Peel, $145
And the best part? Joining the Beauty Pass program is entirely free—so you can unlock the savings without hesitation.
Because if there’s ever a time to elevate your beauty routine (for less), this is it.
Read: The Rise Of Naturium: The Brand That Might Just Change The Way You Think About Skincare
Makeup
Indulge your makeup addiction in Sephora’s April sales, there’s savings to be had on brands like Armani Beauty, Dior, and more…

GIORGIO ARMANI
Eye Tint Liquid Eyeshadow

DIOR
Addict Lip Glow Lip Balm

MAKE UP FOR EVER
Artist Color Pencil

HAUS LABS BY LADY GAGA
Color Fuse Glassy Blush Balm Stick
Skincare
Investing in your skincare routine is simple when discounts are promised at checkout, at Sephora brands like Raaie, Biossance, Caudalie, and more to try…

RAAIE
Tranquillity Water Activating Mist

BIOSSANCE
Squalane + Firm And Lift Dual Serum

CAUDALIE
Vinoperfect Brightening Dark Spot Serum

ALPHA H
Melting Moment Cleansing Balm Orange Crème Brûlée
Haircare
Hair in need of some TLC? Sephora’s range of haircare essentials from brands like Olaplex, Virtue Labs, TYPEBEA, and Color Wow will sort that right out…

OLAPLEX
No.3 Hair Perfector™

VIRTUE LABS
Overnight Scalp & Hair Elixir

TYPEBEA
G4 Hydra-Gloss Treatment Mask

COLOR WOW
Dream Coat Supernatural Hair Styling Spray
Bath & Body
Enhance your self care routine with a few luxuries from bath & body brands like Salt & Stone, OUAI, BIOTYSPA, and Naturium.

SALT & STONE
Bergamot & Hinoki Natural Deodorant

OUAI
Scalp And Body Scrub Melrose Place

BIOTYSPA
Firming Body Oil

NATURIUM
The Glow Getter Multi-Oil Body Butter
Fragrance
Feeling like you need to find a new fragrance to add to your collection? Sephora is home to big names in the world of scent like By Rosie Jane, Maison Louis Marie, Gucci Beauty, and Circa Home.

BY ROSIE JANE
Remi eau de parfum

MAISON LOUIS MARIE
Fruit Du Dragon Hair and Body Mist

GUCCI BEAUTY
Flora Gorgeous Gardenia eau de parfum intense

CIRCA
Alchemy Alfresco Mandarin & Neroli Soy Candle
The sale officially starts Tuesday April 14 at 10pm. Gold Beauty Pass Members will have early access to the sale from Monday April 13 at 10pm, with the sale running unil Sunday, April 19.
Besides the aforementioned Sephora Beauty Frenzy sale that’s on now, there’s the Black Friday sale, which is held the last weekend of November every year. Plus, there’s holiday sales over the Christmas and Boxing Day period, the mid year sale and After Pay day in the months of July and August, and the annual Sephora Beauty Bass sale in September too.
Looking to save money on beauty products? Check out our coupon codes for Cloud Nine, Sephora and more.