The Style Set Is Obsessed With Barbie Pink

We’re so on board

It’s official: the fashion world has taken last year’s colour du jour – millennial pink – and turned up the heat. Brighter and bolder yet surprisingly wearable, Barbie pink is proving the hue on every fashion girl’s lips (or dress, shoes and bag).

The ’80s throwback trend first emerged on the couture runways, courtesy of frothy candy-coloured confections, before bedecking celebrities (Posh, Kim Kardashian, Hailey Baldwin) and now splashing the streets.

Next stop, our wardrobes. Here’s why…

Kim Kardashian West
(Credit: Kim Kardashian West)
Victoria Beckham
(Credit: Victoria Beckham)
Hailey Baldwin
(Credit: Hailey Baldwin)
London Fashion Week street style
(Credit: London Fashion Week street style)
Emilia Wickstead spring/summer 2019
(Credit: Emilia Wickstead spring/summer 2019)

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