Prepare To Feel Nostalgic With The Return Of The Charm Bracelet

Only, with a modern twist

Once a piece relegated to the childhood jewellery box, the charm bracelet is finally getting the due it’s deserved as a classic and timeless accessory. With its distinctly vintage feel—think images of Grace Kelly and Audrey Hepburn adorned in chunky bracelets—designers are now recreating the jewellery classic with a sense of nostalgia, but with an equally as modern twist. 

The piece tells a story, with personalised and customisable charms that provide us with a sweet memory or tale to tell, and are a classic style to add to your wrist-game rotation. So, whether you’ve lost your charm bracelet from years ago or are looking for a modern adornment, we’ve tracked down the new charm bracelet trends to shop now—and they’re the perfect style for the upcoming gifting season. 

The Modern Charm

Charm bracelets, once adorned with trinkets of friendship symbols and infinity signs, are now being reinvented by designers with a modern twist, often featuring statement pearls and symbols of their signature brand pieces, including designer Simon Porte Jacquemus’ new season charm with his namesake label’s iconic mini Le Chiquito bag. The updated reinventions are easily stacked or can be worn alone, providing an exciting spin on the old classic.  


Isabel Marant Shell-Charm Bracelet, $295;

charm bracelet

ÉLIOU Deia Gold-Plated Pearl Bracelet, $183.83;


JACQUEMUS Le Jacquemus Brass Charm Bracelet, $350;

The Quirky Charm

Reminiscent of the ones we used to wear, quirky charms are making a comeback with mismatched and customisable charms to add a personalised touch to the bracelet. From the Vampire’s Wife x H&M collection’s colourful creation to Baublebar’s charms with custom-built names, it’s an easy and fun way to get behind the trend—and perfect for the upcoming gifting season. 


Baublebar Juniper Charm Bracelet, $58;

vampires wife

The Vampire’s Wife x H&M Charm Bracelet;

charm bracelet

Timeless Pearly Crystal, Glass & Gold-Plated Charm Bracelet, $883;

The Understated Charm

For those not ready to entirely dip back into the world of charm bracelets, understated and simple bracelets with a single charm have become a must-have piece among the style set of late. From pearls to personally picked charms, these are the perfect addition to any jewellery arsenal. 


Avant Custom Charm Bracelet, $129;


Missoma Silver Small Sphere Chain Bracelet, $308;


Sarah & Sebastian Petite Letter Bracelet, $260;

The Chunky Charm

With a distinctive vintage aesthetic, it’s easy to see why the chunky charm bracelet has seen a resurgence. Namely in gold, statement chain jewellery has been the breakout trend of the season—which has extended into the form of its bracelets. From Saint Laurent to Jennifer Behr, designers have proved the trend is not limited to your rings and necklaces. 


Saint Laurent N$870;


Timeless Pearly’Chunky Chain Bracelet, $381;


Jennifer Behr Romulus Bracelet, $442.91;

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