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MAFS' Aleks and Ivan exchange wedding vows
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Cottagecore: How To Embrace The Wholesome Trend Taking Over Instagram

Step 1. Find a meadow - by Pema Bakshi
  • 24 Aug 2020
Cottagecore: How To Embrace The Wholesome Trend Taking Over Instagram

There's a new trend sweeping Instagram, and it beckons a return to simpler times... Well, sort of. 

'Cottagecore', as the kids are calling it, can be described as both an aesthetic and a lifestyle. 

A social media-born movement, it seems to involve trading in city life, and all its complexities, for a quaint and self-sufficient life of picnics, foraging, baking, wild flowers and doilies. 

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This is me now

But don't be fooled, one doesn't actually need to have a rustic homestead on hand, instead, we're seeing people adopting bits and pieces from this trend and bringing a little bit of the country to our lives (while remaining in the proximity of wifi, of course).

Motivated by nostalgia, and a dire need for some purpose while we lockdown at home, it's characterised by its removal from urban life, both in sartorial choices and hobbies.

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After spending time at home in Minneapolis organizing and gathering resources and supplies for those in need, our friend and muse @jessica_manning recently ventured north to spend the day soaking up a bit of lakeside Summer magic, bringing with her some of our favorite warm-weather pieces 🌿 Summer is the best season in northern Minnesota - a season of hot afternoons that invite dips in cool lake water, and long days that end with spectacular sunsets. See above and in our stories for some gorgeous snaps of Jessica wearing our lightweight, Champignon floral treasures for walks through deep green meadows, and for golden hour swims - all captured on film by our friend @jarolson 🌼

What's great about this trend is that it doesn't take itself too seriously and is relatively accessible. You can pull it off even if your surroundings are a little more inner-city than rolling foothills and pastoral. 

Though we may be proud city-slickers, even we can't resist a silky headscarf or billowy dress. 

So if a slow down sounds like something you'd like to dip your toes into, here are the essentials to get you started. 

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Took my party dress out for a wild Friday night. 🌱

The Dress

Batsheva dress

Batsheva Crystal-Button Ruffled Cotton-Velvet Dress, $652; matchesfashion.com

Everlane Dress

Everlane The Tiered Cotton Dress, $109; everlane.com

Sleeper Dress

Sleeper Flower Loungewear Dress, $350 AUD Approx; the-sleeper.com

Ganni dress

Gaani

Maggie Marilyn

Maggie Marilyn The Jones 2.0 Dress, $580; theundone.com

The Headscarf 

Scarf

The Wolf Gang Zodiac Silk Scarf, $129; theiconic.com.au

Silk Scarf

Alley Tang Silk Satin Scarf, $89.99; alleytang.com

scarf

Frankie Peach Be Square Orange Silk Scarf, $75; frankiepeach.com

The Straw Basket

Loewe bag

Loewe Paula's Ibiza Small Basket Bag, $690; mytheresa.com

Zara Basket

Zara Natural Basket, $32.95; zara.com/au

Worn store bucket

Worn Store Benoit Bucket Tote, $119; wornstore.com.au

Gingham

everlane gingham shirt

Everlane Double-Gauze Relaxed Shirt, $81; everlane.com

pants

Sleepy Jones Cropped Gingham Cotton Poplin Pants, $98; theoutnet.com

faithful the brand dress

Le Galet Midi Dress Kivotos Check, $209; faithfulthebrand.com

Chunky Knits

Shrimps cardigan

Shrimps Clara Crystal-Button Wool-Blend Cardigan, $617; matchesfashion.com

country road sweater

Country Road Textured Knit, $199; countryroad.com.au

Uniqlo sweater

The Farmer Boot

RM Williams Boots

R.M. Williams Millicent Boots, $595; theiconic.com.au

Alias Mae Boots

Alias Mae Rome Boot in Bone, $269.95; aliasmae.com.au

doc martens

Doc Marten Icon 7B10 Steel Toe, $289.99; docmartens.com.au

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